'Moon in the Lake' Packaging Design
Inspired by the traditional story of the monkey fishing for the moon, "Mid-Autumn Moon in the Lake" is designed as a lively and unique mooncake box packaging design. The work uses a special box structure with traditional Chinese illustrations drawn with simple lines to create a sea of mountains and clouds surrounded on all sides, and the lid of the box is hollow to add a story scene created with a modern color scheme to present the charming scenery of the moon in the lake, adding a sense of the times to the packaging design through the fusion of the old and the new. Simply touch the model of the pavilion in the centre of the lid with the included magnetic sensor wand to create a psychedelic light and shadow effect with the special lighting installation hidden inside the box
2021-01-01
Printer
The 33rd Hong Kong Print Awards (Environmental Creative Products) Bronze
Hong Kong Design Institute
Printer
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cherine@vtc.edu.hk
(852) (852) 3928 2753
(852) (852) 3928 2945
Room B1041, 3 King Ling Road, Tseung Kwan O, N.T., H.K.
